Hybrid Car Demographics: 57 Trends, Facts & Numbers [2023]

As more people become aware of the benefits of hybrid cars, the demographics of those who choose to buy them are shifting.

In this blog post, we’ll explore the changing demographics of hybrid car buyers and what this means for the future of the automotive industry.

Let’s start.

Quick Demographic Facts about Hybrid Car Buyers

• Hybrid cars made up 18.75% of new car sales in Europe in 2020, and 345,645 hybrid vehicles were sold in the United States the same year.
• Toyota and Lexus achieved a record 480,000 unit sales of hybrids across Europe in 2020, bringing their global total to over 16 million since 1997 when the first Prius was introduced.

In 2021, 19.6% of all new passenger car sales in the European Union were hybrid vehicles, up from 11.9% market share in 2020.

• During the same period, full electric vehicles accounted for 18% of sales,
• while petrol vehicles remained the most popular at 40% of sales.

The statistics show that hybrid car sales are increasing, particularly among younger demographics, as eco-friendly vehicle options become more popular in the global market.

Age Demographics

The data shows that the majority of hybrid car owners are between the ages of 40-49, followed by those in the 30-39 age range.

Those aged 50-59 make up a smaller percentage, while those aged 60+ make up the smallest percentage.

Gender Demographics

• For plug-in hybrid electric vehicles (PHEVs), the demographic composition appears to be broadly consistent with overall vehicle ownership patterns.
• In 2021, around 60% of new car buyers in the United States were men, while women made up about 40% of new car buyers.
• Women led the purchase of used cars and SUVs, accounting for a significant portion of buyers in these vehicle categories.
• The gender distribution of electric vehicle (EV) owners remains largely similar to the general car-buying demographic.

The available data indicates that there may not be substantial gender differences in the demographics of hybrid car buyers compared to those for conventional vehicles. It’s worth noting, however, that the specific breakdown may vary depending on the type of hybrid or EV being considered.

Ethnicity Demographics

Car ownership varied among different ethnic groups in the United States as of 2019:

• • 18% of Black households did not have access to a car.
  • 13% of Native American households did not have access to a car.
  • Asian/Pacific Islander and Latino households also reported not having access to a car.
  • 6% of white households did not have access to a car.

In 2021, most car buyers in the United States self-identified as white, accounting for over four-fifths of the buyers in both new and used car markets.

These numbers highlight the differences in car ownership and accessibility among various ethnic groups in the United States. Further exploration of demographic trends and purchasing preferences can help inform strategies for expanding access to hybrid and electric vehicles for all consumers.

Education Level Demographics

The data suggests that the highest percentage of hybrid car owners have a Bachelor’s degree, followed by those with some college education. Those with a high school education or less make up the smallest percentage, while those with a graduate degree or higher make up a moderate percentage.

Average Income Level

The data suggests that the highest percentage of hybrid car owners have an income level of $50,000 to $100,000, followed by those with an income level of $100,000 to $150,000.

Those with an income level of less than $50,000 make up the smallest percentage, while those with an income level over $150,000 make up a moderate percentage.

Other Interesting Facts about Hybrid Car Owners

• Hybrid cars are generally 40% more efficient in their fuel consumption, leading to cost savings for drivers and less negative impact on the environment.
• Hybrid cars accounted for 18.75% of European new car sales in 2020.
• A total of 345,645 hybrid vehicles were sold in the United States in 2020.
• Just 7% of U.S. adults say they currently own an electric or hybrid vehicle.
• Hybrid car sales in the UK increased by 11.8% in 2020.
• The Toyota Prius is the most popular hybrid car in the world, with over 6 million units sold as of 2021.
• The most popular hybrid car color is white, followed by black, blue, and silver.
• Hybrid cars are expected to account for 30% of global car sales by 2025.
• In 2020, the Toyota RAV4 Hybrid was the best-selling hybrid SUV in the United States.
• The Lexus ES was the best-selling luxury hybrid car in the United States in 2020.
• Hybrid cars typically have a higher resale value than their gasoline-only counterparts.
• In 2020, the Toyota Camry Hybrid was the best-selling midsize hybrid car in the United States.
• Hybrid cars are exempt from London’s congestion charge, a daily fee for driving in certain areas of the city.
• We’ve put all problems related to hybrid cars in this article.
• Hybrid cars emit less carbon dioxide (CO2) and other pollutants than gasoline-only cars.
• The first hybrid car, the Toyota Prius, was introduced in Japan in 1997.
• The average price of a hybrid car in the United States is $26,134.
• Hybrid cars typically have a longer lifespan than gasoline-only cars.
• In 2020, the Toyota Corolla Hybrid was the best-selling hybrid car in Australia.
• Hybrid cars can save drivers up to $3,000 per year on fuel costs.
• The Honda Insight is the most fuel-efficient hybrid car, with a combined city/highway fuel economy rating of 52 miles per gallon (MPG).
• The Ford Escape Hybrid was named the 2020 Green SUV of the Year by Green Car Journal.
• The Chevrolet Volt was the first plug-in hybrid car on the market, introduced in 2011.
• Hybrid cars are quieter than gasoline-only cars due to their electric motors.
• The Porsche Panamera 4 E-Hybrid is the fastest hybrid car, with a top speed of 172 miles per hour (MPH).
• The Honda Clarity Plug-In Hybrid has the longest all-electric range of any plug-in hybrid car, with a range of 47 miles.
• The Hyundai Sonata Hybrid was named the 2021 Best Hybrid Car for Families by U.S. News & World Report.

These statistics paint a picture of a growing market for hybrid vehicles, as more consumers become interested in environmentally friendly and fuel-efficient transportation options.

Sources

• https://www.statista.com/statistics/276521/us-car-buyers-by-gender/
• https://www.statista.com/
• https://getaround.com/
• https://www.statista.com/statistics/811307/electric-and-hybrid-vehicle-sales-share-europe/
• https://www.statista.com/statistics/202553/us-sales-of-hybrid-c

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