Hyundai Car Owners: 64 Demographic Facts & Numbers [2023]

Have you ever wondered who the buyers of Audi cars are?

In this blog post, we’ll take a look at the demographics of Hyundai owners, from their age and gender to their income and education level.

Get ready to dive into the numbers and discover who’s behind the wheel of a Hyundai.

Quick Demographic Facts About Hyundai Car Owners

Hyundai buyers are mostly aged 25-44, with 55% male and 45% female purchasers. The majority are White, with Hispanic/Latino and Asian buyers making up smaller percentages. Over half of buyers have some college or an associate’s degree. most buyers fall within the $50,000-$149,999 income range

These quick demographic facts illustrate the broad reach and appeal of Hyundai cars to a diverse market segment.

Let’s dig deeper

Age Demographics for Hyundai Car Owners

Hyundai caters to a rather young audience. The average Hyundai customer is around 38 years old but the car brand is very popular among all age demographics due to their fair prices and good reputation.

The data suggests that Hyundai car owners and buyers span a wide range of age groups, with a noticeably higher percentage of female buyers for models like the Elantra.

Gender Demographics for Hyundai Car Owners

Hyundai buyers by gender in percentage:

According to the table, 60% of Hyundai buyers are male, while the remaining 40% are female. This suggests that Hyundai’s marketing strategy and product offerings may be more appealing to male consumers, and there may be room for improvement in attracting and retaining female customers.

Ethnicity Demographics for Hyundai Car Owners

Hyundai’s customers are primarily white Americans, and only around 9-10% are black.

In comparison to the Huyndai data above – Audi buyers’ ethnicity demographics show approximately 55% white, 20% Hispanic or Latinx, 15% Asian or Pacific Islander, and 10% African American or Black, which could provide a rough guideline for Hyundai car buyer demographics as well.

Analyzing the available data indicates that the majority of Hyundai car owners are white, but a significant portion may belong to various other ethnic groups.

Average Income Level for Hyundai Car Owners

The largest concentration of Hyundai owners falls in the $50,000 to $100,000 household income bracket, accounting for 37% of this category.

A big portion of Hyundai’s sales is in the mid-size SUV category, where we normally see a household income of around $50K, which is lower than the American average household income.

One notable observation is the significant representation of Hyundai owners in household income of $100,000 and up, constituting 25% of sales. This indicates that Hyundai vehicles may appeal to higher-income earners as well.

In light of the data, it is clear that Hyundai caters to a diverse range of income groups, with a more pronounced presence in the higher-income brackets.

Other Interesting Facts About Hyundai

• Hyundai makes up more than 5% of the global car market.
• Hyundai engine complaints are decreasing.
• Poor gas mileage is the most common complaint among Hyundai owners.
• The Hyundai Elantra is the eighth most reliable vehicle in the U.S.
• More women purchase the Hyundai Elantra than men.
• Compact cars account for over 45% of automobile sales in the United States as of June 2022.
• Gender distribution of sedan purchases reveals 45% female buyers and 55% male buyers.
• In comparison, new trucks are purchased by 13% females and 87% males.
• Hyundai Motor Company was founded in 1967 by Chung Ju-yung, who also founded Hyundai Engineering and Construction Company in 1947.
• The company is based in Seoul, South Korea.
• Hyundai makes up more than 5% of the global car market.
• Hyundai engine complaints are decreasing.
• Poor gas mileage is the most common complaint among Hyundai owners.
• The Hyundai Elantra is the eighth most reliable vehicle in the U.S.
• More women purchase the Hyundai Elantra than men.
• Compact cars account for over 45% of automobile sales in the United States as of June 2022.
• Gender distribution of sedan purchases reveals 45% female buyers and 55% male buyers.
• In comparison, new trucks are purchased by 13% females and 87% males.
• Hyundai Motor Company was founded in 1967 by Chung Ju-yung, who also founded Hyundai Engineering and Construction Company in 1947.
• The company is based in Seoul, South Korea.
• Hyundai is the third largest automobile manufacturer in the world.
• Hyundai has over 5,000 dealerships in over 190 countries worldwide.
• In 2020, Hyundai sold over 3.74 million vehicles globally.
• The Hyundai Sonata is one of the most popular sedans in the United States.
• Hyundai’s luxury brand, Genesis, has won numerous awards, including “Car of the Year” by MotorTrend and North American Car of the Year.
• Hyundai was the first automaker to offer a 10-year/100,000-mile powertrain warranty in the United States.
• The Hyundai Kona Electric has an EPA-estimated range of 258 miles on a single charge.
• The 2022 Hyundai Tucson was named the Best Compact SUV for the Money by U.S. News & World Report.
• Hyundai has a partnership with Apple to develop an electric car.
• Hyundai is investing $7.4 billion in the development of electric vehicles by 2025.
• The Hyundai Nexo is a hydrogen fuel cell vehicle that emits only water vapor.
• Hyundai is the second largest automaker in South Korea, after Kia Motors.
• The Hyundai Palisade is a popular midsize SUV in the United States.
• The Hyundai Accent was named the Most Reliable Small Car by J.D. Power in 2021.
• The 2022 Hyundai Santa Fe received a 5-star safety rating from the National Highway Traffic Safety Administration.
• Hyundai has a goal of selling 1 million electric vehicles globally by 2025.
• Hyundai’s Motorstudio in Goyang, South Korea is a showcase of the company’s technology and design innovations.
• The Hyundai Ioniq 5 is an electric crossover that can charge up to 80% in just 18 minutes.
• Hyundai has a joint venture with Aptiv to develop autonomous driving technology.
• The Hyundai Venue is a subcompact SUV that is popular in the United States.

These numbers indicate a diverse demographic of Hyundai car owners, with different models appealing to various buyer preferences and needs.

Sources

• https://www.housegrail.com/facts-about-hyundai/
• https://www.jdpower.com/cars/shopping-guides/5-fun-facts-you-might-not-know-about-the-2022-hyundai-tucson
• https://www.consumerreports.org/car-reliability-owner-satisfaction/10-most-reliable-cars/

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